[imageframe style="" bordercolor="" bordersize="0px" stylecolor="" align=""]kitkat[/imageframe] It came as a surprise as Google named its next version of its mobile operating system after Kit Kat bar. Kit Kat being the most selling brands of Nestlé’s, about 150  bars are consumed every second worldwide. It is very creative and clever idea as stated in BBC as many consumers know what a Kit Kat bar is and will have positive response to it. This will be a promotion for both brands as android Kit Kat will appear in about 50 million Kit Kat bars, giving chances to win a Nexus 7 tablet and credits to Google Play store. Both Google and Nestle agreed on a no-cash, publicity agreement. It has been earlier speculated that the new Android 4.4 Kit Kat will be released under the name of a cake dessert Key Lime Pie. All the previous versions of android OS being named after a generic dessert and chocolate being an all time favorite dessert, it is a very creative idea they named it after a chocolate treat.  And of course it is purely unexpected, but the surprise is thought to catch a vibe for both the products. We hope the new android will come with the features predicted earlier like it will be rolled out in low power devices and all devices with 512 MB of RAM can enjoy this new sweet treat. As explained by Google director of Android partnerships Mr. John Lagerling very few people knew the taste of lime pie, and it would be better to move with a dessert name which is familiar to all. Both parties kept it top secret and even called it KLP internally. It has been reported that most of the Google employees came to know about the news when statue Android Kit Kat was unveiled at the Google campus. "We couldn't imagine a better name for our Android K release than the tasty chocolate that's been a favorite among the team since the early days of Android, ‘said Marc Vanlerberghe, Google's marketing director for Android. But some of analysts say that there are potential pitfalls as if one brand get effected it will be reflected in the other too. Whether good or bad, this move is certainly taking lot of attention since everybody seems to be talking about it. We Cabotians would like to welcome this sweet treat offered by both the brands and would like to build more features and apps, and make it even sweeter.   Reference: http://www.nestle.com http://www.android.com/kitkat/ http://www.nestle.com/media/newsandfeatures/google-nestle-announce-android-kitkat http://www.bbc.co.uk/news/technology-23926938    



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