The app had to engage Marketing and HR Executives in the country
with relevant content (SAP’s collaterals) by utilizing enterprise data
management. It was intended as a one stop value hub for the existing
and aspiring CMOs and CHROs.
The CMS was built in PHP core. Users would be able to setup
membership profiles and communicate through a built in chat
New customer case studies, whitepapers and articles were
continuously updated in the final ProConnect+ app. Mobinars and
Customer Case Augmented Reality features were anticipated to be
added to the app later.